We are seeking a Digital marketing expert Onsite (DHA Phase 2 Islamabad) to help us make better business decisions based on our marketing data. The ideal candidate should have at least of Facebook Ad, Instagram Ad, Google Ads and Google Analytics.
Your primary responsibilities will be maintaining Facebook, Instagram and Google Ad accounts of our company and analyzing the results to identify patterns and trends that can help us improve the efficiency and usability of our products and services. You will also be expected to improve our Google Ads accounts and maximize the return on our investment.
Responsibilities
Below are some of the responsibilities a Facebook, Instagram Google Ads expert is expected to assume in their position:
- Manage all aspects of Google Ad campaigns
- Create and optimize ad campaigns and paid search landing pages
- Analyze and optimize ad campaigns to increase return on investment (ROI)
- Use Google Ads to drive a variety of online marketing campaigns
- Analyze and optimize pay-per-click (PPC) campaigns to increase ROI
- Manage and optimize display campaigns across multiple devices
- Develop PPC strategies to increase online visibility
- Collaborate with a team of marketers, Google Ads specialists, and engineers
Below are the qualifications expected of a PPC expert:
Competency with using Word, Excel, and PowerPoint to produce reports and presentations for clients
A degree in digital marketing or a related business field
In-depth knowledge of Google Ads, Microsoft Advertising (formerly Bing Ads), and Google Analytics
Google Ads certification
